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Guide to ROI of Customer Experience
In this Guide to ROI of Customer Experience you will find:
- guidelines on how to understand the business value and ROI (Return On Investment) of customer experience
- new ideas on how to adjust the familiar concepts to your company
- a pdf workbook with simple instructions to understanding and calculating the ROI and business value of customer experience in your company
- an excel that you can implement in your work to calculate correlation of the financial metrics and your customer experience management activities