Surveying Archives – Lumoa

Survey Design Best Practices And Guidelines

Carlos Del Corral shares tips and best practices on how to create surveys that will not only increase your response-rates but also give you more insightful responses.

BlogCustomer Experience MetricsSurveying
fabrizio
3 Jan 2023
What is tNPS? Understanding Transactional NPS

Consumers today are more vocal than ever, and they’re not afraid to voice their opinions. Moreover, to successfully navigate today’s highly competitive landscape, businesses must understand exactly what customers think of them – and that means diving deep into customer experience data.  One tool businesses can use to capture valuable insights is the transactional Net […]

BlogCustomer Experience MetricsNet Promoter ScoreSurveying
fabrizio
2 Jan 2023
Collect feedback that drives powerful results – Interview with Christian Lelo de Larrea Gaudiano

Here’s an ideal scenario, an online user interacts with a live chat and inquires about something. Then you or a chatbot answers that inquiry. Finally, you ask in return if the user was satisfied with the service you provided, and the user happily takes the time to chat more and explain their feedback. Here’s the […]

Customer ExperienceCustomer FeedbackSurveying
fabrizio
2 Sep 2022
Average Survey Response Rate You Should Aim For

Setting the right survey response benchmarks can define the success of your customer experience management efforts. Learn which benchmarks you need to set.

Customer FeedbackSurveying
fabrizio
24 Mar 2022
How To Calculate Survey Sample Size: A Simple Guide

Calculating the sample size for your survey can sometimes be a bit tricky. In this article, we’ll guide you through the process of calculating sample sizes, and we’ll share some general rules on how to deal with survey projects where you struggle to get statistically significant results.

BlogCustomer Experience MetricsSurveying
fabrizio
3 Mar 2021
What is Qualitative Data and Why You Should Collect it

While numbers and ratings from research are easy to analyze, businesses require insightful qualitative data to have a complete picture of their customers.

Customer Feedbackcustomer insightsSurveying
fabrizio
23 Jun 2021
Rating Scale: Survey Questions and Examples

Rating scales are a quick and straightforward way to engage customers with surveys. In this article, we will dig deeper into different types of rating scales.

Surveying
fabrizio
26 Jan 2021
5 Customer Journey Touchpoints to Measure

In this article, we explain how and at what point in the customer journey you should measure the customer experience.

Customer ExperienceSurveying
fabrizio
7 Jan 2021
Multiple Choice Survey Questions: Advantages and Disadvantages

Multiple choice questions are common to use in surveys. But how should they actually be used in surveys to ensure good response rates and maximize insight generation? In this article, we’ll share best practices on how to use multiple choice questions in surveys.

Customer FeedbackSurveying
fabrizio
10 Dec 2020
B2B Customer Surveys 101

Conducting B2B customer surveys is for many a struggle. There are two major problems that B2B surveys often experience; not able to collect enough responses and hard to act on the feedback. Learn how to overcome these typical B2B survey problems.

Surveying
fabrizio
23 Apr 2020