Customer feedback is a direct line to how your customers feel about your organization, its products and services. It’s one thing to believe your products are the best in the business, but if they’re not meeting your customer’s needs, you might as well be selling pie in the sky. Customer feedback analytics are invaluable to […]

Every interaction with your business has the power to build or damage the relationship with your customer – and can directly impact your revenue. 78% of customers have backed out of a purchase due to a poor customer experience (CX).  The pressure is rising for businesses to step up their CX game. More than 80% of […]

Let’s face it; running a retail business is unforgiving work. First, your brand needs to compete against hundreds of others in a crowded marketplace. Meanwhile, customers are rolling in options and will drop a brand for its competition the moment they have a negative experience. That’s why creating a customer experience (CX) that helps your […]

Your Customer Experiences defines the line between success and failure of your businesses. Stand out with a CX strategy that delights buyers.

A customer insight strategy help organizations to ensure that customer insights are used in the development of products and services on a continuous basis.

What is text analytics for customer feedback? How to find the best text analytics software? How to do sentiment analysis and understand voice of customer? We answered these and many more popular questions!

What you can do and the benefits of a text analysis software. Find out what you need to think about when deciding on a text analysis software to invest in.

Artificial Intelligence (AI) is used everywhere in customer experience management, especially in customer feedback analysis. Learn how you can benefit Natural Language Processing and why you should use a combination of machine learning and human intelligence.

How important is customer experience, really? Ask most business leaders and they’ll tell you customer experience (CX) is essential. Everyone and their mother knows that keeping your customers happy and investing in the relationship they have with your business will help you grow. But customer feedback and insights are often the least accessible information in […]

Have you ever thought about how some businesses manage to analyze thousands of customer reviews and feedback quickly? The secret lies in the capabilities of AI and its proficiency in conducting sentiment analysis.  Customer feedback is a precious resource for understanding what’s effective and what needs improvement. However, manually sifting through and evaluating this feedback […]

What is real-time customer feedback? Find out why you should collect and analyze customer feedback as it comes in real time.

The customer is a mysterious creature. Just ask any business owner. And to achieve sustainable, long-term success, you need to understand what your customers want and need. One example is that, for a company to grow, it needs to convert one-off customers into regular patrons. And the only way to keep them coming back for […]

Success in customer experience (CX) can be represented by numbers. A high Net Promoter Score (NPS), a large number of new customers in a month, or fewer unsatisfactory customer service request conclusions, are just some of the metrics we use to measure an effective customer experience. But in this pursuit of numbers, we mustn’t lose […]

Analyzing survey results is more than just crunching numbers – it’s also about unlocking stories, understanding needs, and adapting to changes. These in turn, can shape Customer Experiences. Welcome to a guide that’s all about making sense of those stories hidden within your survey data. Whether you’re a seasoned CX professional or just dipping your […]

Key Drivers of Successful Customer Experience Digitization Today, businesses must continually evolve to address the needs of their customers. Embracing new technology solutions and digitizing customer experience has become a crucial part of this evolution. It is no longer a competitive advantage but a necessity. If you’re wondering how to get started with your digital […]

A marketing strategy with an 89% retention and an even better purchase rate – sounds unreal, right? But with an omnichannel marketing strategy, these numbers are quite achievable.  In fact, several companies, ranging from media to finance, are already investing in an omnichannel customer experience to boost their sales and revenue.  For example, Target, one […]

You’ve designed your NPS survey and emailed it to all your customers—and the results are in… but not those you were expecting. When it comes to gauging customer sentiment and loyalty, few metrics enjoy such widespread acclaim as the Net Promoter Score (NPS). Its lean and straightforward formula for measuring customer contentment has made this […]

Relationships between customers and brands are the foundation of customer experience (CX) success. To ensure that customer experience is successful, companies must focus on creating strong relationships- by understanding customer needs and providing exceptional service. So how do you ensure that all your customer experience (CX) initiatives are successful? In this article, Here are some […]

In the highly competitive world of business, understanding and enhancing the customer experience is of paramount importance. By leveraging sentiment analysis on customer feedback, businesses can understand and dig deep into the emotions of their customers, allowing them to identify and address pressing concerns, and fine-tune their products and services. As a result, organizations can […]

For a business to flourish, it has to understand its customers well enough to market effectively to them. One of the best ways to do that is through a customer profile analysis. Simply put, this process closely examines current and potential customers’ characteristics, traits, and preferences. Analyzing such data helps businesses learn the ins and […]

As the volume of data companies collect grows and as artificial intelligence (AI) gets better, analytics is set to become a key differentiator for customer experience management.  Think about it. Your organization probably already collects data in many of these categories: Customer metadata (age, location, etc) Product and website usage patterns Survey data (Net Promoter […]

Every company wants to know what its customers think of its product- but few think of simply asking them directly. Conversations with customers are the ideal way to get valuable insight and feedback into an organization’s performance. It allows companies to pinpoint their strengths and weaknesses and work on these issues quickly and flexibly.   Garen […]

Customer empathy allows you as a business to solve problems faster, create stronger bonds and get better insights from your customers.

VoC — or Voice of the Customer programs — helps businesses learn more about their consumers’ wants, needs, and preferences. While most VoC efforts start strongly, many tend to lose their traction over time— especially if the program isn’t properly implemented or the company becomes complacent. The good news is that there are still ways […]

It’s important for your business to understand your customers. You need to know how they use your products or services and what they expect from you. Using a customer needs analysis and setting up a feedback loop are the key ways to make this happen. You probably know this. But where do you start? One […]

The past few years have witnessed a substantial increase in attention and investment in customer experience (CX) across various industries, including the financial services sector. But some important questions arise: How relevant is CX to modern financial services? How does a company remain committed to providing first-rate customer service in an economic downturn? Lumoa organized […]

It can be challenging to get an overview of your voice of customer sources when the data is stored in different tools and platforms. Are customers talking or complaining about the same things? or is it different? and if it is, what do they talk about? In this article, we’ll share our best tips on how to overcome this challenge.

Civil rights activist Maya Angelou once said that people will forget what you said or did but will always remember how you made them feel. This is especially true when it comes to serving your customers. Customer service in the 21st century is not just the prerogative of one specific department but of every business […]

Let’s face it – measuring customer satisfaction is no easy feat. It’s crucial to understand what your customers are thinking, but it can often be difficult to pin down the specifics of their opinions and experiences with your business. That’s why we’re here to help! This comprehensive guide will take you step-by-step through the essential […]

Understanding customers is a key step to success, and organizations do it best when they have a customer experience department in place. This department is tasked with analyzing customer experience and data and disseminating its findings to improve the organization’s processes, products, and services. Furthermore, customers remember their good and bad experiences with brands. Having […]

Voice of Customer (VoC) is not a new concept. It’s a strategy that many companies have used for years to understand and prioritize customer needs. However, how VoC data is collected, analyzed, and acted upon has changed. Companies are finding that innovative technologies can make collecting voice of customer analytics more effortless than ever—and these […]

The Ecommerce industry has seen an impressive development in recent years. Not only are online retailers enjoying massive revenue from their customers (expected to be over $6 trillion in 2022), but the platforms themselves are also becoming increasingly sophisticated. Now, technologies such as AI and machine learning are driving highly personalized customer experiences. They can […]

People give public reviews on your product whether it’s on the App Store or Play Store, on TrustRadius or Capterra, on Tripadvisor or Booking.com. And, it’s more likely that you’re very familiar with how many stars or thumbs up you get on average. On the other hand, you might not know why people rate your […]

It’s no secret that customer experience is key to a company’s success. But what may be surprising is that as businesses compete more and more for customers, customer experience is becoming the new competitive battleground.  What does this mean for companies? It means that in order to stay ahead, they need to focus on delivering […]

The evolution of customer experience in e-commerce has grown exponentially since the pandemic making customer experience more important than ever. Customers search for easy shopping solutions on clear, engaging websites. In the past two years, we’ve seen a massive surge in online shopping, from tech products to fashion items. E-commerce sales are now projected to […]

By now, the importance of delivering a superb customer experience in banking is crystal clear. It’s estimated that financial brands that deliver a better customer experience (CX) receive twice as many recommendations. Plus, their customers are also two times more likely to try new products or services.  That said, there are a huge number of […]

Here’s an ideal scenario, an online user interacts with a live chat and inquires about something. Then you or a chatbot answers that inquiry. Finally, you ask in return if the user was satisfied with the service you provided, and the user happily takes the time to chat more and explain their feedback. Here’s the […]

“How likely would you be to recommend (insert business name) to someone?” – An endless question asked in multiple ways and several forms. Almost every day it feels like a deja vu moment since every company says, “Your opinion matters” or “You are important to use”.   I mean, we get it. In order to […]

To be an effective CX leader, you need to know how to sell customer experience to your boss, to the leadership team, to your peers, and to the whole organisation.

In our State of the Shopping Apps report, we explore the performance of the top ecommerce apps on Android and iOS based on customer feedback.

Collecting reviews is crucial, but learning how to use customer feedback is a completely different process. Learn how customer feedback can drive action in this blog post.

Building a customer experience strategy? This glossary explains most popular terms and definitions used by top customer experience and customer success masters, and gives hands-on tips to use them.

“When you change the way you look at things, the things you look at change.”   –  Dr. Wayne Dyer  “Does Customer Support have enough of a mandate to drive improvements in customer satisfaction?” When I started thinking about writing a piece on transforming customer support, this question immediately came to mind. It was the most […]

You need more than a generic range to understand if your NPS score is good. Learn how to set industry NPS benchmarks and why you should have them now.

Unhappy customers can potentially damage your business. But studies show that 70% of complaining customers will return if their complaints are addressed, and up to 95% will return if their complaints are resolved quickly. Learn how you can turn your detractors into promoters.

Understand how changes in customer experience drive changes in customer behaviour and how that translates to financial measures – to revenue and profits.

CX design helps organizations act more customer-focused, which in turn promotes decisions that empower, engage, and enlighten customers.

As customer interactions become primarily digital, the quality of these digital impressions has a defining impact on your overall customer experience. But what is a digital experience, and how does it differ from a digital customer experience?

Complex customer experiences and new technology demand changes in the way we manage customer experiences. We have listed six next-generation CEM skills that you should learn.

The pandemic has changed and will continue to change many things about how we consume products and interact with businesses. So what does “post-Covid” CX look like?

Companies have traditionally looked to improve customer experience by focusing on particular touchpoints, which sometimes can create misleading results. Even if a touchpoint scores high for satisfaction, that doesn’t mean that the customer didn’t encounter any other problems.

We have listed our top 10 must-read customer experience books that will help you level up your customer experience management skills.

Diversity in customer experience is important since it allows for improved communication, empathy, and understanding towards your customers.

Cloud Contact Center as a service is an absolute need for all businesses who are scaling up. Ccas helps customer service agents to offer advanced customer support.

Episode 1: In this episode, we have Johanna Sinkkonen, CEO and co-founder of Lumoa, joining us to discuss the link between customer experience and business outcomes.

Prepare for the new and emerging trends in the world of customer experience. We have listed seven emerging customer experience trends for 2021 you should be aware of.

Actionable insights are data sets that prescribe any direct, meaningful actions you can take based on the analysis of raw data.

By using integrations in customer experience you can easily automate your customer experience management processes. This will make it easier to manage and improve the customer experience as a result of increased actionability. Find out what the most common integration examples are in customer experience management.

In this article, we explain how and at what point in the customer journey you should measure the customer experience.

Closing the customer feedback loop drives your business forward with a customer-centric strategy while including your customers in a dialogue about positive changes based on their needs.

Measuring customer loyalty can be done in a number of different ways. NPS, customer lifetime value, and customer loyalty index are a few ways to measure customer loyalty.

Customer service plays a quintessential role in the customer journey. Your support and frontline staff can indirectly affect the way your customers see your brand.

Many feel like they face an uphill battle when trying to justify a customer experience program to a CEO. Here are a few ways that you can show the value of CX and make it easier for your CEO to get on board with it.

Customer service and customer experience are vital for long-term business success. Customer service is an important piece of your overall customer experience, and customer experience is the key driver of customer loyalty.

Acquisition and retention are of paramount importance if your business is to succeed. In this piece, find out three ways to juggle between the two seamlessly.

Get inspired by these 60 customer experience quotes from well-known leaders and motivate your team to become more customer-focused.

eCommerce customer experience is vital for online businesses that want to ensure a smooth online experience for their customers. We share 4 ways to boost your eCommerce customer experience that will increase customer loyalty and satisfaction.

Businesses use voice of the customer programs to gather essential input for setting design specifications for products or services. It can also act as a springboard for future innovations. The goal of VoC is to give businesses a detailed understanding of what the customers’ needs and wants are.

Digital customer experience is the online experience and the journey your customers go through while interacting with your brand. As a result of increased usage of digital technology, customers’ expectations of digital services are higher than ever – making the digital customer experience more important than ever.

What is voice feedback? With modern technologies available today, such as speech-to-text and artificial intelligence it’s possible to automatically generate insights from calls. In this article, we’ll explain what voice feedback is and how to generate customer insights from it.

When money is tight and businesses are going through hard times, how can a business properly manage their customer experience management (CXM) resources wisely? We’ll share everything you should know about allocating and managing your customer experience program when times are tough.

Within customer experience management there are many manual and repetitive activities that have the potential to be automated.  We’ll explain why you should automate activities within customer experience management, and we share real-life cases of customer experience automation. 

We share best practices on how to prioritize customer experience initiatives. Due to limitations in resources, organizations have to prioritize which initiatives to spend their money on. You have to consider which initiatives have the most potential to impact customer effort for your priority customers.

Improve your customer experience right away using this simple step-by-step guide. Learn about the popular practices and avoid most common mistakes. Find a new approach to address your customers and act on customer feedback.

The customer journey map is a visual representation of the customer journey. Customer journey mapping is a way to overview the customer journey that helps you to manage the customer experience. 

Customer Experience Customer experience (CX) plays a crucial role in business success, with 99% of CX leaders acknowledging its positive impact. However, only 3% of companies are truly customer-obsessed. Businesses that prioritize CX are more likely to be relevant, profitable, and successful. Unhappy customers can have significant consequences, as they are more likely to switch […]

In this article, we cover why ecommerce customer experience is so critical and offer some tips on how to excel in an online environment.

What is customer experience? We asked 15 CX experts and practitioners to define customer experience management and trends in 2019.

What is Customer Retention is and how can you improve it? We share the best tips on how to improve Customer Retention and tell you more about other relating KPI:s you can use.

There are clear reasons why companies should create an outstanding customer experience for their customers. Take a look at what you can learn from the best customer experience companies of 2019 and find out how to apply it to your customer experience work.

Find out how HubSpot build an amazing customer-centric company culture. Together with many other startup stars like Slack or Intercom, HubSpot’s engine of growth has been extraordinary relationship with their users and customers.

We asked Dennis Snow how to build customer centric culture and what customer experience means when working at Disney World.

What is personalized customer experience and how to build it? Learn from the best customer-centric companies about the importance of customer experience personalization.

Wondering what is the optimal way to measure customer experience? Choosing customer experience metric seems to be a complex process? Don’t let the variety trick you. Start collecting customer feedback and measuring customer experience with a simple and easy KPIs and metrics!

Did you know that NPS is the most popular customer experience metric? Find out the latest NPS data and statistics to power up your customer experience strategy in 2019!

Find out what are 5 leading trends in B2B customer experience management in 2019. Drive your business-to-business operations to customer success and advocacy. Understand the influence of customer feedback on B2B operations.

The importance of customer satisfaction is generally taken for granted. If you don’t have a solid understanding of why customer satisfaction is important, you risk undervaluing it. Here are five reasons why customer satisfaction is important.

Find out how to work with the most popular Customer Experience metrics and KPIs. Understand if you should collect NPS, CSAT or CES (or maybe all?). Find out the value of customer retention and the threat of churn.

We gathered 15 Customer Experience experts to talk about the latest trends of customer experience in the near future and avoid common challenges. Some hints: big data, omnichannel communications, personalisation, AI and customer-obsessed culture. Make the future of customer experience present in your company already now. 

In episode 2, we are joined by Merete Medle, Customer Experience Manager at ICE Norway. We talk about democratizing customer experience in organizations and the importance of being able to offer diverse experiences.

Find how to deal with negative feedback and your upset customers, learn to turn your detractors into your greatest advocates and promoters.

The answer to the popular and essential question: who is responsible for customer experience? In short, everyone is. Find out what are the organizational roles in customer experience management of product, sales, development, finance, HR and most importantly, top leadership of your company.

Intercom is a well-established name and a wanna-be in customer experience management. Since the early days, the startup focused on building strong relationships with the customers and achieved the highest growth rates thanks to that. We interviewed Jeff Gardner, Head of Platform Partnerships at Intercom to know more.

Start 2019 with these 10 simple steps and build the fundamentals of your customer-centric culture. Nurture customer centricity in your company and lead your organization through the customer-centric transformation.

Jim Tincher shares why text analytics is the future of customer experience, why you should measure not only Net Promoter Score, but also the system and how jam can decide consumer behaviours.

Dig into the real-life examples of social media use for customer support and improving customer experience. Follow the best practices from the recognised companies, learn how they deal with customer support and customer complaints on social media.

How to set up clear customer experience goals, objectives and targets for the company to follow? Find out about the most common mistakes when setting strategy and learn how to avoid them.