How to set up clear customer experience goals, objectives and targets for the company to follow? Find out about the most common mistakes when setting strategy and learn how to avoid them.

We shared our greatest startup ambitions and goals, achievements and failures after 9 months of working together. Learn what startup life really means to us and how we see Lumoa in many years.

How to choose a customer experience metric? Should it be Net Promoter Score, CSAT or CES? What’re the differences between them? What works better? Look no more. Net Promoter Score is not only a simple and easy choice, but will give you better insights in long-term. Find out why.

You should not send customer surveys and you shouldn’t ignore customer feedback. How is that possible? Read why the most of customer feedback surveys don’t make sense and how to make sense of yours.

You might find that collecting customer feedback is simple, but it doesn’t bring you meaningful insights that you can use for your business straight-ahead. Find out about the modern customer feedback text analytics that will solve your problem.

Find a true customer service story that happened to our team-mate and taught us about retention. How do you retain your customers? Avoid customer churn and increase retention rates by using our best tips.